The results of 15 minutes media's Professional Social Media Use Survey are in. Read our summary about the results in our post Survey says... Your thoughts on social media for business. We'd love to hear what you think, so please enter your comments below. We will try to answer any question posted.

Congratulations to our 10 winners of the $25 giftcard. We appreciate your participation in the survey.

How big is your business?

		Response Percent
Sole Proprietor (Freelancer/Consultant)		38.8%
Small Business (2 - 99 Employees)		38.8%
Mid-Size Business (100 - 500 Employees)		10%
Large Business (500+ Employees)		10%
Other		2.5%

Is your business not-for-profit?

		Response Percent
Yes		18.8%
No		81.8%

Which of the following statements best describes your current use of social media for your business?

		Response Percent
I have no experience with social media at all		2.5%
I'm just beginning to use social media for business.		22.5%
I've been using social media for my business for some time, but could use some guidance.		20%
I'm no expert, but feel I am effectively using social media for my business.		25%
I consider myself an expert. I am a social media power user for my business.		10%
I do not currently use social media for my business, but plan to in the future.		8.8%
I do not currently use social media for my business and do not plan to in the future.		0%
I only use social media for personal use.		11.3%

What aspects of using social media for business are most overwhelming?

		Response Percent
I don't understand it.		13.7%
The cost of hiring the help I need		23.5%
Daily management. Finding the time or remembering to post to my networks.		68.6%
Content. Coming up with topics to post about or finding links to re-post.		51%
Keeping track of all my networks.		39.2%
None. I feel completely on top of my game when it comes to social media.		1%
Other		9.8%
"Other" concerns included: Access to social media in the workplace, privacy/security issues, building your base (fans, followers, connections), clueless or uninterested staff, measuring results.

When it comes to social media for my business, I would prefer:

		Response Percent
To do it myself and learn on my own		13.7%
To do it myself but with some guidance		54.9%
To empower my staff to do it for the company		19.6%
To outsource it entirely		9.8%
Other		2%

Which social media tools would you like to learn more about?

		Response Percent
Twitter		58.8%
Facebook		58.8%
LinkedIn		47.1%
YouTube / Video		43.1%
Blogging		49%
Mobile/Smartphone apps		31.4%
Other		3.9%

Do you have a defined Social Media Strategy in place for your business?

		Response Percent
Yes		32.1%
No		17.9%
Sort of		50%

Do you use analytics and/or reporting tools to analyze the impact of your social media use?

		Response Percent
Yes		42.9%
No		57.1%

Have you seen direct results from your social media use?

		Response Percent
Yes		71.4%
No		7.1%
I'm not sure		21.5%

If yes, which of the following best describes the results you've seen

		Response Percent
Increase in sales		35%
Increase in blog readership		60%
Increase in website activity		75%
Increase in membership		25%

Would you describe the results you've seen as:

		Response Percent
Significant		14.8%
Moderate		55.6%
Small		22.2%
Unsure		7.4%

Let's keep the conversation going. Share your thoughts about the results. Do you agree or disagree with the responses?